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Influencer marketing

228 influencers, 59 campaigns, four months, one program.

Kaia Wave Program · Influencer marketing

Bringing together the right voices at scale. We mobilised and managed 228 influencers across 59 campaigns in just four months, coordinating with multiple partner agencies across 81 Telegram groups. Together, these efforts amplified participating dApps, generating over 5M impressions and 200K engagements.

228Influencers
59Campaigns
5M+Impressions
200KEngagements

The challenge

Kaia needed to amplify the dApps in its Wave Program across several regions at once, with many partners and a lot of moving parts.

What we did

We mobilised and managed the influencers, coordinating with multiple partner agencies across 81 Telegram groups so every campaign went out on time and on message.

Scale, coordinated

Voices across regions, pointed at the dApps that mattered.

5,014,000 total impressions across 59 campaigns
Dapps we worked with
Posts from the program

Results

228Influencers
59Campaigns
5M+Impressions
200KEngagements